Advanced Typography: Final Compilation & Reflection
2025.4.22-2025.7.22（Week 1 - Week 14）
SUN JIAYUE （0376224）
GCD61004 / Advanced Typography / Bachelor of Design (Hons) in Creative Media /
Taylor's University
Final Compilation & Reflection
TABLE OF CONTENT
1.
Instruction
INSTRUCTIONS：
Link to Blog
TASK 1 / EXERCISE
22 / 04 / 2025 -- 13 / 05 / 2025（Week1-Week 4)
Exercise 1 :Typographic Sydtems
Fig 1.1 Axial Attempts Final ,Week 2
Fig 1.2 Radial Attempts Final, Week 2
Fig 1.3 Dilatational Final ,Week 2
Fig 1.4 Random Final, Week 2
Fig 1.5 Grid Final ,Week 2
Fig 1.6 Modular Final,Week 2
Fig 1.7 Transitional Final, Week 2
Fig 1.8 Bilateral Final, Week 2
Fig 1.9 Typographic System Final (PDF.),week 2
Fig 1.9.2 Typographic Final (Grid / Baseline )(PDF.),Week 2
Exercise 2 - Type & Play
Fig 2.1 Image and Extraction , Week 3
Fig 2.2 Overall Process , Week 3
Fig 2.3 Extracted letterforms (baseline), Week 3
Fig 2.4 Reference font, Week 3
Fig 2.5 Final Letterform, Week 3
Fig 2.6 Exercise 2 Part 1 PDF Compilation, Week 3
Fig 2.7 Finalized Poster, Week 4
Fig 2.9 Finalized Poster (PDF), Week 4
Task 2 / Key Artwork and Collateral
12 / 5 /2025 - 9 / 6 / 2025 (Week 4 - Week 8 )
2A-Key Artwork
Fig 3.1 White wordmark on black background, Week 6
Fig 3.2 Black wordmark on white background, Week 6
Fig 3.3 Colour Palette, Week 6
Fig 3.4 Light background with orange letters ,Week 6
Fig 3.5 Orange background with yellow letters,Week 6
Fig 3.6 Animation design Week 6
Fig 3.7 Task 2A PDF Compilation, Week 6
2B—Collateral
Fig 4.1 Collateral 1, Week 7
Fig 4.2 Collateral 2, Week 7
Fig 4.3 Collateral 3, Week 7
Fig 4.4 Instagram Feed Design Layout, Week 7
Fig 4.5 Screenshot of Instagram page, Week 7
Fig 4.6 Task 2B PDF Compilation, Week 7
TASK 3 / Type Expression and Application
2025.6.10-2025.7.22 （Week 8 - Week 14）
Finalized Letterforms
Font Presentations
Fig 5.2 Font Presentation 1, Week 13
Fig 5.3 Font Presentation 2, Week 13
Fig 5.4 Font Presentation 3, Week 13
Fig 5.5 Font Presentation 4, Week 13
Fig 5.6 Font Presentation 5, Week 13
Fig 5.7 Font Presentation (PDF) , Week 13
Font Applications
Fig 6.1 Font Application 1, Week 13
Fig 6.2 Font Application 2, Week 13
Fig 6.3 Font Application 3, Week 13
Fig 6.4 Font Application 4, Week 13
Fig 6.5 Font Application 5, Week 13
Fig 6.6 Task 3 PDF Compilation, Week 13
Reflection
Experience：
In the process of completing the tasks of this module, I fully understood
the importance of font design and layout. I also encountered many
difficulties during the design process, but I solved them one by one through
my own efforts. This was a very important and valuable opportunity for me,
allowing me to learn a lot of new knowledge.
Observation：
Through the layout section, I have learned the knowledge content
corresponding to each step, allowing me to design my own font from different
angles and perspectives I have never had before. It is necessary to pay
attention to the details in order to complete it with high quality.
Discovered：
In this section, when conducting each step of the research, I searched for a
great deal of materials and used many software for design, which made me
more familiar with these software and was helpful for completing my future
studies.
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